Hayley Bohan

Marketing On Purpose
Quispamsis, NB

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With almost twenty years in progressively senior marketing roles, this award winning marketer has been at the heart of many beloved brands, including Canadian favorites Moose Light, Alexander Keith’s and Swiss Chalet. In 2017, she founded Marketing On Purpose where she helps small business owners create standout brands worth falling in love with.

Throughout her career, she’s launched several brands and line extensions, re-positioned brands, and managed hundreds of promotions as well as multiple TV, radio, online, email, loyalty and traditional media campaigns. She is highly skilled in working with brands across an array of industries to create their “digital voices” and drive customer engagement.

She is also the host of The Marketing On Purpose Show on HeadSpaceTV, co-owner of Handled Social Media Training and has been a guest speaker for UNB and NBCC marketing and entrepreneurial classes.

Workshop Descriptions

Adding More Meaning to Your Brand

Boost Engagement on Facebook

Build an organic Facebook Strategy that drives sales

Building Your Buyer Persona

Embracing Facebook Lives To Boost Engagement and Sales

Increase Sales with Better Product Pages

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